Environmental and social responsibility are issues that are of interest to many Europeans. But how many of them would put their money where their mouth is, and spend more on products that are sustainable or ethically produced?

According to our most recent, Europe-wide survey, 17% of Italians are  willing to spend an additional quarter or more of their monthly budget on sustainable or ethically produced products – significantly more than in other large European countries. The French were the least likely to spend extra money on sustainable or ethical goods, with only 1 in 25 being willing to spend an additional quarter or more of their monthly budget.

2016-05-10_Sustainable spending

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