Germans care so much about animal welfare that in 2002, Germany became the first country in the European Union to enshrine animal rights in their constitution.

This progressive attitude towards animal welfare also manifests itself in their donation preferences. Our Europe-wide survey found that Germans were the most willing in Europe to donate to animal welfare causes, followed by the British and the Italians.Animal Welfare top 3

Sign up to our newsletter and receive our stats of the day, company news and thought starters on a regular basis.