Select Page
Should Sample Providers Focus on Data Quality?

Should Sample Providers Focus on Data Quality?

When it comes to providing samples for market research account managers, quality is king. Dalia’s Market Research Industry Sampling Report, which reviews the opinions of over 150 MR managers, shows that superior data quality is the most valued feature of external...
Is The Future of Sampling Automated?

Is The Future of Sampling Automated?

Those working in the sampling industry see room for automation across many tasks. However, personalized communication is still valued when it comes to coordination, client interactions, and survey design. Automation in the Sampling Industry Sampling industry sees room...